Stefan Hock

Associate Professor (Marketing), School of Business


Marketing professor Stefan Hock’s research focuses on helping consumers and firms make better decisions.

His research has been published in the Journal of Consumer Research, Management Science, Strategic Management Journal, Journal of the Academy of Marketing Science, Journal of Consumer Psychology, Marketing Letters, Journal of Business Research, Journal of Product & Brand Management, and Northwestern Journal of International Law and Business.

Dr. Hock has taught consumer behavior and principles of marketing in the undergraduate program, and marketing management in the Executive MBA program. Prior to completing his PhD, he worked as an accountant for Deloitte in Munich (Germany) and a strategy consultant for Aon Hewitt in Chicago.

Portrait of Stefan Hock
Contact Information